Pacific spring
Pacific Spring is a Cook Islands-based company that creates high-quality beverages celebrating the island's culture and natural resources. I had the opportunity to work on their rebrand and website, helping to highlight their values and connect with their audience.
Inspired by the Cook Islands’ beauty and traditions, I designed a new logo and illustrations based on Tīvaevae quilt motifs, reflecting the island's craftsmanship. I also refined the website’s design and copy to showcase their products—Vaima and Vaiora—and their commitment to community involvement.
The illustrations, drawn from the natural landscape, tie back to Pacific Spring’s ingredients and inspiration. The Vaiora packaging is especially inspired by a rare flower that blooms once a year, symbolising the unique beauty of the islands.